Tech-news

  For B2B tech marketers, it's crucial to understand the real value of the technology you're promoting - whether it’s a simple consumer product or a complicated enterprise service. The real trick of technology marketing is learning a subject (one which may be completely foreign to you) quickly and efficiently. When that subject is a complex technology tool or service, you might feel lost trying to comprehend everything there is to know. While I can’t give you a crash course in your client’s work—only they can do that successfully—I can offer 10 tips for every B2B tech marketer to help them optimize their approach. → Download Now: Free Marketing Plan Template 1. Timing is Everything As quickly as the technology industry evolves and grows, timing is everything. When researching any topic related to technology, or when sourcing a statistic or fact, it’s crucial to ensure you’re looking at the most current information available. Always check the dates of studies and surveys. Even s...

  Ad tech has plenty of moving parts, which means there are countless opportunities for agencies to set themselves apart. The diversity of ad tech data allows for more granular and relevant targeting and integration. It also necessitates leaning upon trusted ad tech solutions and platforms to get the most out of every ad campaign. One major effect for agencies and their clients is noticeable improvement in prospect interactions. Thanks to ad tech, brands can now connect all advertising channels. This means saying  goodbye  to clunky, unnatural advertising that irritates users and frustrates agencies and their clients. Instead,  cross-platform uniformity ensures brands are reaching users consistently and logically . Ad tech has also allowed retargeting to enjoy growing popularity -- so much that  it represents about 90% of all advertising costs . In other words, it's not going away. The problem is that it can be too intrusive, which leads to reduced effectiveness...

  Emerging technologies always encourage scrutiny and critical analysis, and ad tech is no different. This discipline has been around for a few years, but it's only recently caught the attention of savvy ad tech agencies. In the era of big data, they've recognized having ad tech company relationships makes them more powerful and attractive to clients. The age of social media has forced agencies to investigate innovative ways to interact with relevant users, rather than relying on typical broadcast or digital media buys. And the advantages for agencies investing in ad tech are plentiful:  74% of marketers want to work with ad agencies who know how to make use of ad tech. But there's still one issue: many young ad agencies are still trying to figure out what exactly ad tech is -- and how they can best use it to their advantage. Download Now: Free Ad Campaign Planning Kit What is Ad Tech? And Why Should You Care? The first step to leveraging ad tech is understanding...

  ارزوئیه یکی از شهرستان های استان کرمان است که در قسمت جنوب غربی آن قرار دارد و یکی از شهرستان های تاریخی آن به شمار می آید. این شهرستان از دو بخش مرکزی و صوغان تشکیل شده و از آب و هوایی گرم و خشک برخوردار است. در این شهر می توانید انواع مختلفی از آثار تاریخی را بیابید که هر یک از آنها تاریخی عظیم را یه دوش می کشند. بسیاری از افراد هستند که به سفرهای تاریخی و دیدار از آثار تاریخی علاقمندند به همین خاطر سعی می کنند به شهرهایی سفر می کنند که آثار تاریخی زیادی دارند. یکی از این شهرها ارزوئیه است که می تواند مقصد مناسبی برای این افراد باشد. اگر شما هم در این گروه قرار دارید حتما به سفر به این شهر فکر کنید و زمانی را به این کار اختصاص دهید. البته باید این نکته را یادآور شویم که اگر تصمیم دارید به این منطقه سفر کنید حتما فصل های خنک سال را برای این کار انتخاب کنید تا از گرمای هوا به دور باشید. از آثار تاریخی این شهر می توان به تپه‌های باستانی یحیی (تپه یحیی)، قلعه تاریخی سلطان آباد، چهارطاقی‌های ارزوئیه و ... اشاره کرد. د این بخش از مجله مستر بلیط در مورد یکی از آثار تاریخی این شهر یعن...

  After a long day at the office, Netflix is usually more appealing than cracking open a sales book or streaming a sales training video on YouTube. Fortunately, there's a simpler way to learn new sales techniques without having to set aside extra time in your day -- through podcasts. The next time you're walking the dog, commuting, exercising, cleaning, or doing any other task that doesn't require mental energy, pop in your earbuds, press "Play," and learn from sales leaders and experts. Top Sales Podcasts Conversations with Women in Sales Your Sales MBA Podcast B2B Growth Show The Advanced Selling Podcast Women in Tech Podcast Sales Gravy The Salesman Podcast Sales Success Stories In the Arena The Ziglar Show -- Inspiring Your True Performance The Sales Evangelist Bowery Capital Startup Sales Podcast Accelerate! Get in the Door: Sales Prospecting Strategies & Tactics The Sales Babble Podcast The Art of Charm Sell or Die Sales Pipeline Radio Make It Happen Mon...

  I mean, come on. This one was just wishful thinking. At the 2004 World Economic Forum, Bill Gates made the bold claim that spam email would be gone in two years. Bad news, Bill. It didn't happen. A report published in 2014 -- 10 years after Gates' prediction -- showed that, on average, 54 billion spam emails are sent everyday. 5) "Everyone’s always asking me when Apple will come out with a cell phone. My answer is, 'Probably never.'" - David Pogue (2006) Image Credit: The New York Times In 2006, the above quote from tech journalist David Pogue appeared in  The New York Times . In 2007, Apple released the first generation of its iPhone. Sooo yeah, a definite swing and a miss. But even after the iPhone was released, tech soothsayers still weren't sure it'd be a success ...

  Imagine being told you have to dig a hole in your backyard 🕳  Doesn't seem too hard, right? Oh ... but you can't use a shovel. In fact, the only tool you have at your disposal is a toothpick. Suddenly, this job doesn't seem so easy. Similarly, your business's inside sales team needs the right technology to be as productive and impactful as possible. Without it, simple tasks become complex and efficiency dwindles. Free Download: Online Sales Kit + Templates Not to mention, just because the tools and tech you have in place for your  outside  sales team work well for their needs, doesn't necessarily mean they'll be an ideal fit for your inside sales reps, too. By ensuring your inside sales reps have the tools  they  need to operate, your business success and growth will be in reach thanks to improved efficiency, visibility, communication. The good news is there are a plethora of inside sales technologies in existence today. The bad news is it can be dauntin...

  The arrival of a paperless office has been anticipated for a long time. A very long time. In fact, it has been over a 40-year wait. Even with the monumental advancement of technology within the past four decades, many organizations have been struggling to progress with time. Some still rely on manual pen and paper data entry and slightly upgraded versions of paper forms (think Excel spreadsheets). For organizations that manage field sales teams, an outdated tech policy can create serious barriers to their future, if not current, growth. Here’s why you should switch to technology that is more fitting of 2015. Save Your Resources The obvious reason to upgrade your technology is the impact the change will have on your bottom line. The material, storage, and environmental costs of paper outweigh collecting information in digitized form. On average, a small business with approximately 15 reps will spend $4,145 per year on paper forms. For a...